The new Korean

The blue on the new livery is sad. Useless change. The "Pepsi logo" 🇰🇷 is gone. What a shame to see an iconic livery being replace by this joke.

Korean Air can now join the list of airlines that made the wrong move and downgraded their identity these last years with defective new livery:
- Cathay Pacific (2024: too big title)
- Lufthansa (2018: too monotone)
- United Airlines (Evo: too monotone)
- Air India (2023: trash)
- Saudia (2024: trash)
- Emirates (2024: lacks of minimalism)
- …

In opposition to airlines that properly redesigned their colors in the 2010s and 2020s:
- Air France (2021)
- Cathay Pacific (2015)
- KLM (2014)
- American Airlines (2013)
- Hawaiian (2017)
- Alaska Airlines (2016)
- …
How is Evo Blue ‘monotone’? Are we looking at the same livery?
 
Yes we are. Compare it to Continental livery, which has gold, blue, and grey. Evo only has blue and grey
Evo blue has used a variety of shades in its livery (e.g., the halftone gradient on the tail); as far as modern liveries go, it's not dull. UA’s rebrand for its auxiliary products has been neat, too. It's one of the better-executed redesigns, in my opinion.
 
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